News

March 3, 2011 – Greensboro, N.C. – In his world-changing novel “The World is Flat,” Thomas Friedman wrote of “Technology Accelerators” that would change the face of business. As technological advances indeed mold the future of the marketing space right now, new alliances and coalitions are necessary to maximize the benefits of this new “virtual” world. At the same time, the “human touch” remains an absolute necessity to help clients achieve their aspirations.

It is thus that Leapfrog Marketing, PR & Design has announced a collaboration with SpaceLogix, which represents the future of the “creative work environment.” Space Logix founder Darryl Howard has transformed a 3,300-square-foot space in Greensboro’s “design district” into a coworking community for professionals who have a passion for creativity and technology.

Leapfrog has joined the Space Logix community at a time when many firms have gone “virtual” – trying to deliver customized marketing plans and tangible ROI, but in a disembodied way. Leapfrog has a nearly-20-year tradition of working closely – and personally – with clients seeking to grow their business and to “leapfrog” their competition.

“Technology has marginalized the need for “cubicle farms” and large, individualized spaces,” said Jordan Bressler, president of Leapfrog. “In the Space Logix environment, a firm like Leapfrog can have just the right amount of space and flexibility it needs to function at maximum efficiency, while having an opportunity to network and collaborate with the next generation of creative, knowledge-based professionals. We believe this change will deliver great benefits to our current and future marketing clients.”

Current and prospective clients visiting Leapfrog’s new location within Space Logix at 301 State Street in Greensboro will discover a modern, vibrant community where traditional “corporate” boundaries have been erased, replaced with a welcoming, dynamic and friendly “coworking” environment. Howard has infused the space with all of the business and technology tools needed to work locally or globally, including a modern conference and training facility; “huddle rooms” where tactical details can be hashed out; and other spaces designed to stimulate innovative thought.

“We welcome the addition of Leapfrog Marketing, PR & Design to our community,” Howard said. “Leapfrog brings to Space Logix a dynamic, creative group of individuals with a vision for their clients and the community. We look forward to the opportunity to work with Leapfrog within our collaborative coworking environment and to contribute to their continued success.

Leapfrog Marketing, PR & Design is a full-service marketing agency which takes a cutting-edge approach to brand communications. Leapfrog focuses on a blending of new technologies with traditional tools to create “point-to-point” communications that help companies rise above the clutter. To learn more about Leapfrog’s “Purpose-Driven” marketing services, call (336) 292-2058 or visit www.LeapfrogMktg.com.

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